Gamma Analytics Optimization

The Gamma Analytics Optimization module takes a multi-dimensional space and can help find the maxima or the minima in any given area. It is the core engine behind some of Management Foresight’s solutions like Marketing Mix Optimization.

It works well in non-normal, non-linear, multi-dimensional spaces with categorical variables. It is usually used in conjunction with the Gamma Analytics Predictive Analysis module.

In addition, when used in conjunction with the Gamma Analytics Scenario Planning module, it is highly effective at avoiding local optima and identifying global optima – something that all optimization techniques struggle with.

Management Foresight can implement, configure and fine-tune this module for customers, and customize it to their specific needs.